OUR Executive team
One of the founding partners of Rack & Riddle Custom Wine Services, Rebecca brings over 25 years of experience in the industry to Rack & Riddle.
Raised amid the vineyards of Sonoma County, it was a natural fit for Rebecca to pursue a career in wine. Rebecca is known for championing superior-quality wine made in the Méthode Champenoise tradition.
After graduating from Sonoma State University with a business degree, she first discovered her passion for wine while working for Deloitte & Touche. She then worked for the prestigious domestic sparkling wine brand Piper Sonoma as financial controller, and eventually became CFO at Lambert Bridge Winery.
Having an entrepreneurial spirit, she answered the call in 2007 to co-found Rack & Riddle along with Bruce Lundquist; shortly thereafter she founded Breathless Wines with her sisters. Rebecca is thrilled to work with sisters Sharon and Cynthia to create sparkling wines that help people celebrate and remember those moments in life that leave you breathless. Breathless Wines is a memorial to their mother, Martha, who understood the importance of living life to the fullest. Breathless supports bringing awareness to the disease that afflicted their mom: Alpha-1 Antitrypsin Deficiency.
Rack & Riddle is proud to be among only 10 percent of California wineries led by women. In 2013, Rebecca was recognized for her contributions to business, the community and the wine industry as recipient of the NBBJ’s “Women in Business” award.
Rebecca lives in Healdsburg, California with her husband, Allen, where they raised their three children: Daughter Jessica, mother of granddaughter Harlow, and sons, Mark and Max.
Focused as one of the owners of Rack & Riddle, Bruce has spent most of his career associated with natural resource and agricultural-based industries. He has been active in the wine industry for more than 24 years. First as the General Manager at J Vineyards, then as a partner at Longboard Vineyards before founding Rack & Riddle with Rebecca Faust in 2007.
Prior to his foray into wine, Bruce was controller and treasurer at Tillamook Cheese in Oregon before moving to Petaluma, California and serving as CFO at California Gold Dairy Products.
Bruce is a board member of Family Winemakers of California (FWC), an association dedicated to the advocacy and success of its winery members. Bruce uses his role to help support legislation, regulations, and business opportunities beneficial to the California Wine Industry.
Bruce resides in both Oregon and California with his wife Denise. They have raised six children: Amie, a Linfield College graduate and elementary teacher in Oregon; Emily, a UCLA graduate who works for L’Oreal in web writing and media development; Aaron, an engineering graduate from the University of Portland currently employed in Wilsonville, Oregon as a project manager; Adam, a North Central College graduate who is seeking his PhD at USC; Caleb, a North Central College Graduate now working in McMinnville, Oregon, and Molly, a nurse who works in McMinnville, OR.
When not at Rack & Riddle, Bruce spends his free time gardening, paying for his kids’ college debts, and awaiting his next visit with granddaughters Audrey, Finley & Grace.
Bruce holds degrees from Linfield College, the University of Portland, and the Wine Executive program — UC Davis.
As General Manager at Rack & Riddle Custom Wine Services, Mark Garaventa delivers strategic and tactical growth initiatives across Rack & Riddle’s portfolio of business units.
He oversaw the successful rollout of the Rack & Riddle brand, as well as the Major League Baseball sparkling wine—both have enjoyed unprecedented success across a variety of markets.
His most recent accomplishment was launching the 6 Bar wine brand, a volume-priced addition to the Rack & Riddle family of brands that fills a need in the marketplace for brokers, distributors and retailers seeking a premium bubbly that over delivers.
With a unique background in sales, marketing and financial development, and a drive to be an integral part in the growth and development of a promising company, Mark has enjoyed his role over the past seven years helping shape Rack & Riddle into an award-winning winery and custom crush facility.
Born and raised locally, Mark brings 25-plus years of senior management experience and leadership to Rack & Riddle. Having hit the ground running since earning his degree from St. Mary’s College in 1988, Mark possesses talents and experience ranging from working in a family business in the 1990’s to running national sales for a large corporation. Mark’s business acumen and consistency are a natural fit with the team at Rack & Riddle.
As Managing Partner Bruce Lundquist said, “Mark has taken us into the next tier as a business—helping us to exceed our clients’ expectations in every capacity. He is a natural fit with our boots-on-the-ground approach to doing business and we are lucky to have him, as are our clients.”
Mark currently resides in Marin County and has three children EJ, Michael and Alexandra and is a proud Nonno to his grandson Robert. Mark is an avid wine enthusiast, but spends most weekends with his family—playing sports, enjoying time with his children and grandson, or brushing up on his golf game. Mark is driven and finds joy in his successes with which he will happily raise a glass to toast.
Vice President of Finance & Manufacturing
In January 2020, Jon was hired to steer both our Finance and Manufacturing teams, with an eye on continuous improvement and efficiencies in processes, systems and personnel.
Jon grew up on a family winery in the Alexander Valley, where he helped with various farm and vineyard related activities throughout his youth. After serving four years in the U.S. Navy, Jon quickly realized a passion for numbers and finance, and started university. He graduated Sonoma State University (SSU) in 1998 with a BS (1998) in Business Administration/Finance, and in 2014, received his MBA in Wine Business from SSU.
After college, he made his way back to the wine industry, first as a Production Analyst at the Kendall-Jackson’s Cardinale winery in Oakville, where he was eventually promoted to the finance department. Next, he worked for Orion Wine Software as a Product Manager for wine production and sales software. He then worked for his family’s small winery as Director of Operations and Financial Controller. Most recently, he worked for WX Brands (formerly Winery Exchange) — a top 20 wine company specializing in Private Label with a growing interest in National Brands. He has a cumulative, broad base of experience in the industry which provided a strong foundation for his current role at Rack and Riddle.
Outside of work, Jon has a passion for outdoor family activities, such as bike riding, disc golf, a new found love of kayaking and celebrating his wife’s fantastic cooking.
Executive Manager — Strategic Operations & Human Resources
Stacey has been with Rack & Riddle for seven years. She was initially hired as our Staff Accountant. Over the course of seven years, we have increasingly relied upon Stacey’s talents, and steadily increased her job responsibilities. In early 2020, she began a new role as our Executive Manager — Strategic Operations & Human Resources. With nearly 100 employees working for the company, Stacey’s HR duties take up the majority of her time, however she also plays a key role in the strategic direction of Rack & Riddle from both a personnel, management and company growth perspective. As a manager on the Executive Team, she helps ensure that company-wide protocols are followed and the execution of the overall business plan is implemented across the various departments in day-to-day operations.
She was born and raised in Santa Rosa, California, and comes from generations of Bay Area construction industry professionals — which provided her with a grounded, determined work ethic. In 2007, she graduated from Sonoma State University School of Business and Economics with a Bachelor’s degree in Econometrics and Quantitative Economics. At SSU, she was Vice President of the Econ Club, Head of Economics Tutor Department with Distinction.
Stacey is married, and in 2018 she and her husband embarked on a shared lifelong goal of building their dream home together. This project is now complete and they welcomed their first child together in October, 2020. When the timing is right, she plans to get back to one of her most beloved hobbies: Coaching youth sports — soccer, softball and T-ball. And, visiting more of Sonoma County’s bountiful wineries on dates with her husband.
Vice President – Planning & Strategy
Tara joined Rack & Riddle in early 2021 as the newest member of our Executive Team – to help meet the challenges associated with the continuous growth of the business. In her role as VP – Planning & Strategy, Tara works on projects and collaborations with both ownership and her colleagues on the Executive Team, in addition to operations managers and staff. Initiatives that Tara will be tackling include:
- Strategic Plan Forecasting to guide future development of R&R
- Modeling to ascertain profit opportunities
- Contracts – both negotiations and compliance
- Commercial Insurance and Risk Management
- Capital Projects – Timing, Bidding, and Execution with R&R Managers
Born and raised in Sonoma County, Tara has been on an upward trajectory since graduating from San Francisco State with her Bachelors-in-Business with an emphasis in Marketing.
She immediately joined the banking industry and was formally trained in employee management, sales, and negotiations. But Tara’s underlying talent for translating strategic goals and business plans into measurable actions and results were undeniable. That led to her rapid accession in various positions at Bank of Marin and Summit State Bank landing her as a Director of Branch Operations and Business Development – as well as placing her among the “Sonoma County – 40 under 40” talent list for future business leaders. Tara’s approach to “standing in the shoes of others” allows for keen insights in meeting and solving challenges.
When not at Rack & Riddle, Tara resides in Santa Rosa with her husband Chad and her two children – son Desmond (4) and daughter Reagan (5 months) – who routinely redefine the use in a single sentence of “adorable and boundless energy”. Tara enjoys gardening, home remodeling, hiking, and chasing after her rugrats.
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